THE GOAL

How might we make fitness apps fun while holding ourselves accountable to workout?

THE CHALLENGE

Could fitness apps motivate people to work out just as much or more than a traditional gym?

User Flow & Wireframes

Accept your challenge & earn rewards

Future Steps

People can stay motivated in their fitness journey’s by working out with friends and family. Juntos offers the convenience of working out at home, and a fun way to keep each other accountable and healthy. However, if given the time I would add more classification of fitness types within the explore page and also provide learning opportunities so users can understand more about fitness. Developing a Juntos wellness mode, so that users can meditate and perform breathing exercises together would be an interesting direction to look forward to in the future.

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Juntos means "together"

Fitness Apps Are Here & Here To Stay

Performance

In 2020, health & fitness apps performed exceptionally well due to global lockdowns.

Projected Growth Rate

fitness apps are expected to rake in $4.025 billion in revenue this year. With a projected growth of $5.27 billion by 2024 (Exploding Topics, 2021).

2020 Growth Rate

installation of health & fitness apps increased by 67% in March 2020

Survey Findings

Exercise is an important part of most people's lifestyle

78.3% of respondents said that they exercise. Among those who exercise, their commitments to working out are varied and dependent on the individual.

Home gyms have a little more leverage over traditional gyms

54.2% of respondents said they prefer a home gym, while 45.8% said they prefer traditional gyms.

Social Media plays a large role in how people learn and consume fitness content

Many people watch or follow fitness influencers through social media platforms such as YouTube, TikTok, and Instagram

JUNTOS FITNESS

Juntos is a mobile app designed for friends and family who wish to work out together virtually. Users can challenge each other to complete workouts yet hold each other accountable during their fitness journey.

Working out together just got fun.

Product Design, Mobile UX/UI, August - December 2021

Deliverables:

Secondary Research, Surveys, Interviews, Personas, Competitive Analysis, User Flow, Wireframes

Goals

Habits

Interviews assessed one's goals, habits & motivations when working out

Motivations

Health (Physical & Mental) / longevity
Image - being “fit” or seen as “fit”
build muscle
gain or lose weight
mental reasons - to boost self-esteem, regulate stress
Increase longevity / reduce health risks

“A plateau can last for weeks or months but even when that happens I keep going to the gym and remind myself of the physical results I want to achieve” - Respondent 5